At Monto, we’re passionate about helping e-commerce brands unlock their potential by recovering lost sales. One of our standout success stories comes from Author Clock, a unique brand that brings the worlds of literature and timekeeping together.
Author Clock offers a beautiful, one-of-a-kind timepiece that displays quotes from famous books matching the exact time of day. It’s the perfect blend of creativity and functionality, making it an ideal gift for book lovers, writers, and anyone who appreciates the art of storytelling. (Get yours today at AuthorClock.com)
But even with a truly exceptional product, cart abandonment is a challenge every e-commerce brand faces. That’s where Monto’s Abandoned Cart Recovery app stepped in to help.
The Challenge
Like many online stores, Author Clock was seeing high rates of cart abandonment—shoppers who added the clock to their cart but didn’t complete the purchase. With the busy shopping season approaching, they needed a way to turn those missed opportunities into completed sales.
The Solution
Author Clock partnered with Monto.io to implement our Abandoned Cart Recovery app, which automatically sends personalized email reminders to customers who leave items in their cart. These emails are designed to:
• Remind customers of the unique product they left behind.
• Re-engage shoppers with timely messaging.
• Highlight the benefits of completing their purchase.
The Results
In just 2 months, Monto’s Abandoned Cart Recovery app delivered incredible results for Author Clock:
• $65,867 recovered in lost sales
• 62% open rate on abandoned cart emails
• 13% of abandoned cart emails lead to sales
Here’s what the team at Author Clock had to say:
“We’ve seen a measurable difference in our sales since using Monto. It’s been an invaluable tool for our growth!”
Why It Worked
1. Personalized Messaging: The emails reminded customers of the distinctive value of Author Clock as both a functional and creative product.
2. Engaging Design: The email templates showcased the clock’s elegant design and its appeal as a thoughtful, literary gift.
3. Timely Follow-Ups: Automated, well-timed reminders kept Author Clock top of mind for shoppers who needed a little nudge to complete their purchase.
Author Clock’s success shows how powerful abandoned cart recovery can be when done right. If you’re an e-commerce brand looking to recover lost revenue and boost sales, let’s chat about how Monto can help you achieve results like these.
👉 Learn more about Monto’s suite of tools at Monto.io.
